Trust

Build transparent and trusted relationships

Build transparent, trusted relationships using techniques developed in the Central Intelligence Agency and continuously enhanced over 20 years that teach you to identify the verbal and non-verbal signals intended to manage perceptions and imply conclusions. Partner with BIA to learn these skills and discover what others are missing.

Sales Advantage

  • Build trust and credibility
  • Construct the most effective questions
  • Accurately forecast interest or doubt 
  • Overcome “Happy Ears” and advance real relationships

HR Advantage

  • Evaluate critical “soft” competencies objectively and consistently across interviewers
  • Understand common behavioral misconceptions
  • Address sensitive and difficult topics safely and confidently
  • Better predict future performance
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