Resources
Free resources to help you advance the sale and build trusted relationships
[Case Study] Accelerating Sales Team Skill & Maturity to Find Value Behind the Detail
BIA helped this high growth company accelerate onboarding by sharing techniques that highlight how to confidently dig deeper and advance sales conversations, ramping new sellers 4x faster.
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[ebook] Sales Essentials: The Trust Formula
This ebook explains the 3-part formula for building Trust as you establish the buyer-seller relationship and how honing these seller soft skills translates into transparency and visibility of your buyer’s true decision factors.
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[ebook] The Hexagon of Relationship Success: What Science Says About the Art of Sales
This ebook explains the importance of EQ to the sales process and how honing these frontline seller soft skills translates into the ability to build trust, overcome inertia, and identify risks to closing a deal that go beyond simple dollars and cents.
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[ebook] The Trust Factor: The Secret Power Fueling Successful Sales Relationships
Dig into how the lack of trust between buyer and seller wreaks havoc on the sales pipeline.
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[ebook] 3 Signs Your Misreading Buying Signals
Tips to overcome 3 common scenarios that salespeople become overly optimistic when “happy ears” take over and fill the gaps between what the prospect said and what the prospect meant.
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[ebook] 5 Ways to Improve Your Sales Playbook
Surprisingly simple ways to turn problems with your playbook into opportunities.
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