Based on techniques developed in the Central Intelligence Agency (CIA) and continuously enhanced since 2001, our proprietary Tactical Behavior Assessment® (TBA™) methodology and EQ enhanced Discovery skills provide the tools to discover what others miss when building relationships.


Teaches you to create an environment of trust and to understand signals of interest, hesitation, and posturing, ensuring that your sales team will never again miss subtle details important to building a relationship.

Want to see for yourself? BIA offers invitation-only Executive Series for sales leaders and CROs to experience the BIA approach for themselves.  The next one is January 26, 27 & 28.  You can register for a complimentary seat to this next series hosted by our ex-CIA Behavioral Experts!

(All registrations subject to review.)